Privacy Policy

We respect your privacy!

This Privacy Policy describes how Razor Kayaks North America Inc., a California corporation doing business as "Razor Kayaks" ("we," "us," or "our"), collects, uses, discloses, and protects personal information obtained through www.razorkayaks.us (the "Website"). By using the Website, you agree to the practices described in this Privacy Policy.

1.INFORMATION WE COLLECT

We collect the following categories of personal information:

(a) Identifiers: Name, postal address, email address, phone number, IP address, and account credentials.

(b) Commercial Information: Purchase history, products ordered, and transaction records.

(c) Financial Information: Payment card type and last four digits (full card numbers are processed by our payment processor and are not stored by us).

(d) Internet and Electronic Activity: Browser type, operating system, pages visited, time spent on pages, referring URLs, and other browsing data collected via cookies and similar technologies.

(e) Geolocation Data: Shipping address and, where applicable, approximate location derived from IP address.

(f) Inferences: Profiles drawn from the above categories to understand preferences and purchasing behavior.

We collect information that you voluntarily provide (e.g., when placing an order, completing a contact form, or subscribing to communications) and information collected automatically when you use the Website.

2.HOW WE USE YOUR INFORMATION

We use the personal information we collect for the following purposes:

(a)        To process and fulfill your orders, including shipping and handling returns;

(b)        To communicate with you regarding your orders, including order confirmations, shipping updates, and customer service inquiries;

(c)        To send you marketing communications about our products, promotions, and services, where you have not opted out;

(d)        To improve and personalize your experience on the Website;

(e)        To operate, maintain, and improve our Website and business operations;

(f)        To detect, prevent, and address fraud, security incidents, and other harmful activity;

(g)        To comply with applicable legal obligations; and

(h)        To analyze usage trends and measure the effectiveness of our marketing campaigns.

3. COOKIES AND TRACKING TECHNOLOGIES

We use cookies and similar tracking technologies (such as pixels and web beacons) on the Website. Cookies are small data files stored on your device that help us improve your experience and understand how our Website is used.

We use the following categories of cookies:

(a)        Strictly Necessary Cookies: Required for the Website to function, including shopping cart and checkout functionality. These cannot be disabled.

(b)        Analytics Cookies: Help us understand how visitors interact with the Website (e.g., Google Analytics). These collect information in aggregate and do not identify individual users.

(c)        Advertising and Targeting Cookies: Used to deliver relevant advertisements and measure campaign effectiveness (e.g., Meta Pixel, Google Ads). The use of these cookies may constitute "sharing" of personal information under California law, and you may opt out as described in Section 6 below.

Some of our business partners may set their own cookies on our Website, over which we have no control. We encourage you to review the privacy policies of those third parties.

You may disable cookies through your browser settings; however, doing so may affect the functionality of the Website.

4. HOW WE SHARE YOUR INFORMATION

We do not sell your personal information for monetary consideration. We may share your information with the following categories of third parties:

(a)        Service Providers: Third parties that assist us in operating our business, including payment processors, shipping carriers, email marketing platforms, analytics providers, and customer support tools. These parties are contractually obligated to use your information only as directed by us and in accordance with this Privacy Policy.

(b)        Advertising Partners: We may share or make available certain data (such as cookie identifiers and browsing activity) with advertising platforms (e.g., Meta, Google) for targeted advertising purposes. Under the California Privacy Rights Act, this may constitute "sharing" of personal information. You may opt out as described in Section 6.

(c)        Legal Compliance: We may disclose your information when required by law, court order, or government authority, or when we believe disclosure is necessary to protect the rights, property, or safety of Razor Kayaks, our customers, or others.

(d)        Business Transfers: In the event of a merger, acquisition, or sale of all or substantially all of our assets, your personal information may be transferred to the successor entity.

(e)        With Your Consent: In any other circumstances where you have provided your consent.

5. DATA RETENTION

We retain personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required by law. In general:

(a)        Order and transaction records are retained for a minimum of seven (7) years for tax and accounting compliance purposes;

(b)        Customer account information is retained for the duration of the account relationship and for a reasonable period thereafter;

(c)        Marketing communication preferences and opt-out records are retained indefinitely to honor your preferences; and

(d)        Website usage and analytics data is retained for up to twenty-four (24) months.

Upon expiration of the applicable retention period, we will delete or anonymize your personal information.

6. YOUR PRIVACY RIGHTS

A. California Residents (CCPA / CPRA)

If you are a California resident, you have the following rights under the California Consumer Privacy Act ("CCPA") and California Privacy Rights Act ("CPRA") (Cal. Civ. Code § 1798.100 et seq.):

(a)        Right to Know: You may request that we disclose the categories and specific pieces of personal information we have collected about you, the categories of sources, our business or commercial purposes for collecting or sharing your information, and the categories of third parties with whom we share it.

(b)        Right to Delete: You may request that we delete personal information we hold about you, subject to certain exceptions (e.g., where retention is required to complete a transaction or comply with a legal obligation).

(c)        Right to Correct: You may request that we correct inaccurate personal information we maintain about you.

(d)        Right to Opt Out of Sale or Sharing: We do not sell personal information for monetary consideration. However, our use of advertising cookies and pixels may constitute “sharing” under the CPRA. California residents may opt out of such sharing by submitting a request through our contact form available here.

(e)        Right to Limit Use of Sensitive Personal Information: To the extent we collect sensitive personal information, you may direct us to limit its use to purposes authorized by the CPRA.

(f)        Right to Non-Discrimination: We will not discriminate against you for exercising any of your privacy rights.

To submit a verifiable consumer request, please contact us at +1 213 277 3666 or via the form on our contact page. You may also designate an authorized agent to submit requests on your behalf, provided we can verify the agent's authority. We will respond to verified requests within 45 days of receipt, with the possibility of a single 45-day extension where reasonably necessary.

B. Shine the Light (Cal. Civ. Code § 1798.83)

California residents may request, once per calendar year, information about any personal information we have disclosed to third parties for their direct marketing purposes during the preceding calendar year, including the categories of information and the identities of those third parties. To make such a request, please contact us at +1 213 277 3666 or via the form on our contact page with "Shine the Light Request" in the subject line.

C. Nevada Residents (SB 220)

Nevada residents may opt out of the sale of certain covered information by submitting a request via the form on our contact page with "Nevada Privacy Request" in the subject line.

7. CHILDREN'S PRIVACY (COPPA)

Our Website is not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected information from a child under 13, please contact us via the form on our contact page, and we will take prompt steps to delete such information.

8. SECURITY

We take reasonable administrative, technical, and physical precautions to protect your personal information against unauthorized access, disclosure, alteration, and destruction. Sensitive information (such as payment card data) is encrypted during transmission using industry-standard SSL/TLS protocols, as indicated by the "https" prefix and lock icon in your browser.

Only employees who require access to personal information to perform their job functions are granted access. Computers and servers on which personal information is stored are maintained in a secure environment.

In the event of a data breach affecting your personal information, we will notify affected California residents as required by Cal. Civ. Code § 1798.29 and other applicable law.

Please note that no method of transmission over the Internet or electronic storage is completely secure, and we cannot guarantee absolute security. Your use of the Website is at your own risk.

9. MARKETING COMMUNICATIONS

Unless you have opted out, we may contact you by email to inform you of specials, new products or services, or changes to this Privacy Policy. All commercial email communications will include a clear and conspicuous unsubscribe mechanism as required by the CAN-SPAM Act (15 U.S.C. § 7701 et seq.). You may opt out of marketing emails at any time by clicking the unsubscribe link in any such email or by contacting us via the form on our contact page.

Opting out of marketing communications will not affect our ability to send you transactional communications related to your orders or account.

10. YOUR CHOICES AND OPT-OUT RIGHTS

You may exercise the following choices at any time:

(a)        Access and Correction: Contact us to request access to or correction of the personal information we hold about you.

(b)        Marketing Opt-Out: Click the unsubscribe link in any marketing email or contact us via the form on our contact page.

(c)        Cookie Preferences: Manage cookie settings through your browser or, where applicable, through our cookie consent tool on the Website.

(d)        Do Not Sell or Share: California residents may exercise this right as described in Section 6(A)(d) above.

11. THIRD-PARTY LINKS

Our Website may contain links to third-party websites. We are not responsible for the privacy practices of those websites and encourage you to review their privacy policies before providing any personal information.

12. CHANGES TO THIS PRIVACY POLICY

We reserve the right to update this Privacy Policy at any time. Material changes will be communicated by posting the updated Privacy Policy on this page with a revised "Last Updated" date. For significant changes, we may also provide notice by email (to the address on file) or by a prominent notice on our Website. Your continued use of the Website following notice of any changes constitutes your acceptance of the updated Privacy Policy.

We encourage you to review this Privacy Policy periodically.

13. CONTACT US

If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:

Razor Kayaks North America Inc.

Attn: Privacy Officer

3040 East 12th Street

Los Angeles, CA 90023

United States Website: https://razorkayaks.us/contact-us

Last Updated: May 7, 2026